Vörður Insurance – Rethinking the Value of What You Own

To highlight the importance of properly insuring personal belongings, we took on an eye-opening project for Vörður Insurance Company.

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We completely emptied a single-family home, removing every single item and meticulously laying it all out in an airport hangar. The visual result was striking, showing just how many possessions a regular family of four truly owns. The young family was amazed at the sheer volume of items they needed to consider protecting.

The campaign’s central question, “Do you really know how much you own?”, encouraged people to rethink their coverage and appreciate the value of insuring their belongings. It was a powerful way to connect with customers and emphasize the importance of comprehensive insurance.