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Íslandsbanki – Honoring Milestones with Creativity and Pride

For Íslandsbanki, we created a series of holiday advertisements celebrating meaningful occasions like Gay Pride, Independence Day, and Women’s Independence Day. Each campaign used iconic props and visuals tied to the specific celebration, bringing the themes to life in a striking and memorable way.

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The headlines, inspired by song lyrics relevant to each holiday, were carefully laser-cut into bold, handcrafted letters. This meticulous, artisanal approach added a personal touch, reinforcing the sense of community and celebration. The result is a visually unique and heartfelt tribute to these important milestones, perfectly aligning with Íslandsbanki's values of connection and inclusion.

THIS IS WHAT WE DID

concept work  //  art direction  //  photography

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